While many prospective students are attracted to living in Amsterdam, the programme itself is what really seals the deal. But sometimes it’s hard to go to an Open Day when you’re all the way in South Africa and the website isn’t giving you what you need. So why not hear from actual students instead? The International Business programme videos serve to provide an in depth overview for prospective students interested in knowing more. I combined information and storytelling with each student explaining each year of the programme while also sharing their experiences as an AMSIB student. 

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Deliverables: Project Lead, Storyboard and Copywriting, Media Brief, Agency Coordination 

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Agency: MovieBites